Folio’s 2008 Magazine Prediction’s Half Way Point

At the end of last year, Folio published 107 predictions about the future of the magazine business from media people. This one caught our eye:

NAME: Reed Phillips
2008 PREDICTION: Last year, I said I’d be watching with great interest the possible sale or break-up of the Tribune Company. Now, I think it is safe to predict that the company will be sold any day now. [EDITOR’S NOTE: Less than an hour after Reed sent this over, prediction #1 came true.] My prediction for 2008 is that by year-end valuations for newspapers, specifically, and print media, in general, will start to rebound.

If only those predictions were the other way around.