Flurry: Free Games Generate More Revenue Than Paid Games (seasonal component?)

The ability for developers to deliver free apps with in-app purchasing always seemed like a good model to me. Flurry took a reasonable investigation model (looking at the top 100 grossing games from January to June 2011) and derived interesting results that supports what had just been an opinion on part supported by anecdotal information.

Free-to-play Revenue Overtakes Premium Revenue in the App Store

In the relatively short recent time span, Flurry found that the model had flip-flopped with respect paid versus freemium apps.

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