Five Stats to Improve Your Twitter Strategy [Video]
An analysis of company mentions reveals a few surprising figures brands can use to develop and improve their Twitter strategy.
Over the last two years, social listening and analytics firm Mention has collected and analyzed over one billion social media mentions. Earlier this month, SocialTimes brought you 5 tips for developing a social mentions strategy. The folks at Mention took a more focused look at the data and discovered 5 things you need to know to improve your Twitter strategy.
- Sheer volume: Businesses receive an average of 39 mentions per day, and more than 300 per month, so it’s vital to have a team on hand to handle this traffic.
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