Finns Trust Shopping Advice Via Facebook More Than Twitter Or Groupon
People trust shopping recommendations coming from Facebook more than Twitter or Groupon, according to a survey of more than 700 people by Helsinki-based Wantlet, Inc.
People in Finland better appreciate shopping recommendations coming from Facebook than Twitter or Groupon, according to a survey of more than 700 people by Helsinki-based Wantlet, Inc.
The survey by the social commerce company actually found that Finns put even more trust in shopping recommendations from neighbors and product review sites than any social media source.
While 36 percent trust advice from Facebook, 61 percent trust suggestions from neighbors and 51 percent trust shopping recommendations from blogs and product review sites.
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