Filter Facebook Application Reviews

Phil Edwards has a great post on the Lonely CEO blog about how to prevent application reviews from damaging user growth. As most successful application developers know, keeping users happy requires responding regularly to critical feedback. Recently, Facebook updated application pages to display user reviews so that new users can see what sort of feedback users have been giving. I have even seen a few people aggressively target applications to try to damage their overall rating.

I definitely do not recommend these types of tactics as Facebook will most definitely begin to track user feedback history and penalize those that attempt to unjustly damage other applications’ ratings.

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