Featured Facebook Campaigns: Love UK, Plastic Jungle and El Al Airlines
In our latest look at marketing campaigns by major brands on Facebook, we’re taking a look at Pages promoting tourism, gift card giveaways, and an airline.
Love UK
Goal: Increase Tourism, Fan Engagement, Network Exposure
Core Mechanic: Places Check-Ins as part of a travel package giveaway
Method: After a fan Likes the Page and they or their friends check-in using Facebook Places in at least two of the suggested British tourist destinations, they may enter the Team Work Competition to win a prize of a United Kingdom trip worth up to £3,000 pounds for two and an iPod.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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