Fashion Titles Report Spring Ad Growth
After tough 2011, most monthlies grew in March
March is looking like a promising month for fashion titles and to some extent for the magazine industry in general, with nearly all major fashion books reporting ad page increases for their bellwether spring issues.
Vogue once again carried the most ad pages in its March issue, with 443, an increase of 16 pages (or about 4 percent) over the strong year prior, which saw a year-over-year increase of 50 pages. The magazine beat its five-year average by 4.5
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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