On Facebook you can do it all: share, game, shop, listen, chat, stalk, and poke. Until now, however, you couldn't eat.
Maybe that's because restaurateurs tend to get overwhelmed when it comes to social media. "They kind of shut down," says Noah Glass, CEO of OLO. His company provides online ordering integration to more than 150 national restaurant chains like Five Guys and Cold Stone Creamery. And, naturally, it's just launched a Facebook app.
The company's partnership with ordering site GrubHub gives OLO an inroad to a database of local, independent restaurants, says Glass.
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