It’s been almost a year since Facebook first rolled out its inaugural programming slate for Watch. Since then, Facebook execs said at the Television Critics Association’s summer press tour in L.A., they have devised a litmus test for any potential show they consider ordering for the platform.
“Would this series either not work or not be as good if it wasn’t on Facebook?” said Ricky Van Veen, head of global creative strategy for Facebook.
Fidji Simo, the company’s vp of product, noted that Watch’s shows look much different than those on other platforms.
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