Facebook Users Lean Toward Broadcast Media Over Print

Recent reports show that Facebook has become a major source of traffic to web portals, at least in the U.S., and that sharing through Facebook status updates has become a source of news for many. But what kind of news do Facebook users prefer? Heather Hopkins, an analyst at Hitwise, presented a fascinating analysis of news preferences at Hitwise’s Experian blog.

Her analysis shows that users of Google News tend to prefer the websites of print media sources such as the NY Times, Wall Street Journal and Washington Post, amongst others.