Facebook has 250 million mobile users, meaning that two out of every five people accessing the social network do it from a handheld device. The company is announcing today a new, unified website for all access by all types of phones.
Facebook announced on its own blog the merging of touch.facebook.com and m.facebook.com into the same site. Behind the scenes, a new framework allows the company’s engineers to program a feature code once and have it work on all devices at the same time, without having to optimize for different platforms.
This appears to be the result of Facebook’s acquisition of Snaptu, which has technology for easier updates to so-called featurephones, meaning cell phones with less capabilities than smartphones. The deal came through barely two months after the social network announced plans to work with the Israeli vendor.
Up until today’s announcement, smartphones accessing Facebook would go to touch.facebook.com, while those using feature phones would go to the simpler-looking m.facebook.com.
Now, as Facebook’s Interactive Information Designer Lee Byron says:
Readers, what do you think about today’s announcement?