Travel Sites Put Over 1.5 Billion Facebook Places On Map
The holiday season is a vital time of year for the travel industry; here's how three leaders in this space are using Facebook Connect to help drive their businesses.
The holiday season is a vital time of year for the travel industry, and continuing improvements to Facebook’s Open Graph are ramping up business for sites like TripAdvisor, Airbnb, and Gogobot.
TripAdvisor
- Since TripAdvisor launched its Facebook integration, 57 million users have personalized their planning via the social network, and 1.5 billion Facebook places pins have been placed by TripAdvisor users.
- In terms of page views per session, TripAdvisor users on Facebook are 27 percent more engaged than average TripAdvisor users.
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