Facebook SPMD SHIFT announces $6M round of funding

Facebook Strategic Preferred Marketing Developer SHIFT announced Tuesday morning that the company has raised $6 million in Series B funding, led by DN Capital.

The new funding will help the international expansion of SHIFT’s Open Marketing Cloud, which provides marketers access to a host of marketing apps, allowing them to reach customers through Facebook, Twitter and LinkedIn. This round brings total financing for SHIFT to $14 million.

James Borow, Co-Founder and CEO of SHIFT, commented on the latest round of funding:

2013 has been a huge year for us, we launched our platform and have grown our sales by over 300%, driven by global advertisers adopting the SHIFT Open Marketing Cloud.

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