Facebook Posts Are 3 Times More Powerful Than Tweets
The group buying startup Chompon has calculated the value of a Facebook posting in driving social shopping -- at $14, it's nearly three times what a Tweet is worth. And likes are worth $8.
The group buying startup ChompOn has calculated the value of a Facebook posting in driving social shopping — at $14, it’s nearly three times what a Tweet is worth. And likes are worth $8.
ChompOn qualifies that its figures underestimate the values and have relevancy only for the company’s next sale of a group buying opportunity — the startup’s deals let clients completely brand the offerings as their own, in contrast to the co-branding strategy of Groupon and others in the space.,
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