Facebook platform industry update: SocialWire joins PMD program, Compass Labs launches conversion tracking tool

Facebook ads provider SocialWire today announced that it has been accepted into the Preferred Marketing Developer program and awarded the Apps badge.

SocialWire provides a platform for advertisers to run self-serve or managed campaigns. It also offers an SDK to help companies integrate with Facebook Open Graph so that their websites are optimized for Facebook and more Sponsored Stories and targeting options are available to them. It’s for this that SocialWire received the Apps badge and gained entry to the PMD program.

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