Bandcamp Drives Music Sales Via Facebook Pages

Whether or not the name of the application Bandcamp reminds you of the American Pie movies, the new app allows musical acts to create pages on Facebook.

This one time … on Facebook … our band put up a page using Bandcamp.

American Pie jokes aside, Bandcamp is a Facebook app that allows bands to use their brand pages to:

  • Offer their music to fans, free or paid, via MP3 files or higher-quality options including FLAC, Apple Lossless, AAC, and Ogg Vorbis;
  • Add bonus content to music downloads, including liner notes, booklets, videos, and cover art;
  • Bundle merchandise along with music, offering fans items such as records, CDs, T-shirts, and posters, in combination with their digital downloads;
  • Create discount codes and offer them to fans;
  • Set up pre-orders;
  • Support multiple currencies;
  • Merchandise fulfillment partners can access data including orders, shipped orders, and status;
  • Sync metadata from tracks with art and other information;
  • Add tools such as embeddable music players, allowing bands to share their music via blogs, Facebook, other social networks, or email;
  • Access analytics, including which users...
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