Facebook Messenger bots will soon begin expressing themselves through multiple personalities, but it’s not a sign of disorder—just one of the updates to Messenger Platform that were announced Friday.
Developers of Messenger bots now have access to the new Persona API (application-programming interface), in open beta, which enables them to add multiple personals to their bots for different use cases.
Only one persona may be used by a Messenger bot at one time, and the personas’ icons and names are fully customizable.
Facebook also responded to requests to make it easier to integrate its customer chat plugin into WordPress sites, making an official plugin available via WordPress.org.
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