Facebook makes big push into local search with Nearby feature in mobile app

Facebook today begins a rollout of Nearby, a new local search and discovery feature in its iOS and Android apps.

Nearby used to be a feed of friends’ check-ins, but now it will enable users to search for specific places, browse categories or see broadly what’s around them, organized by their friend’s recommendations, check-ins and other social cues. Place listings include business hours, a location map and description, as well as an option to call the business, check-in, Like the page and visit the business’ Timeline.

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