Facebook Users Want to Know More While Keeping Their Eyes on the Road

Automotive head up display was a Topic to Watch on the social network in December

Facebook users are interested in being able to access more information while driving, without having to turn their eyes away from the road.

Automotive head up display was one of Facebook IQ’s Topics to Watch for December, along with associated topics automatic transmission, BMW, BMW 5 Series, backup camera, blind spot monitor, Bluetooth, headlamp, parking sensor, sunroof and V8 engine. Conversation volume was up 4.7 times year-over-year and 1.1 times month-over-month, driven predominantly by males under 65.

People on the social network were thirsty last month, as well, as cold-pressed juice—along with coffee, Cyber Monday, juice fasting, Louisiana, nut, organic food, pressing, smoothies, Tulsa and veganism—saw conversation soar 11.1

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in