Facebook identifies engaging posts for page owners to promote
Facebook is testing a homepage module that recommends a recent engaging post for page owners to promote and reach more people with.
Reader Matteo Gamba says he saw the “Get More For Your Budget” prompt, shown right, next to his News Feed today beneath a summary of his current ad campaign. It identified a well-performing post and linked to a page where he could buy additional reach through a Promoted Post.
Specifically, Facebook noted that his post was getting 85 percent more engagement than other recent posts on the page.
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