INFOGRAPHIC: The Anatomy Of A Facebook Fan

This infographic gives advice on how to engage current and prospective customers on Facebook and wherever the site's plugins appear.

Facebook likes and plug-ins for websites connect brands with current and prospective customers. Figuring out how to engage them is a pretty hot topic among marketers. Advice on that appears in the infographic below.

We’ve excerpted this infographic from The Fan Brand’s Guide To Facebook Commerce, a free e-book that Moontoast published today; the publication rounds up a batch of blog entries the company had posted on the subject. Let us know what you think of this material in the comments section below.