Facebook Bans Fake News Sites From Ad Network

Baby step.

Screen Shot 2016-11-15 at 9.18.12 AMFacebook has finally taken a small step toward dealing with the amount of fake content floating around its newsfeed and Trending section. In an update to its Facebook Audience Network policy, Facebook said it would now ban fake news sites from its ad network.

“We have updated the policy to explicitly clarify that this applies to fake news,” a Facebook spokesman told The New York Times. “Our team will continue to closely vet all prospective publishers and monitor existing ones to ensure compliance.”

The moves came immediately after Facebook co-founder Mark Zuckerberg again said the site had no impact on the presidential election. He even hilariously stated that “more than 99 percent” of Facebook content is authentic.

Taking money away from these fake news sites is a good start, but that’s all it is, a start. In order for real progress to be made, Facebook needs to stop fake news sites from appearing on the site.

If that doesn’t happen, Facebook will still drive traffic to those sites, and Facebook users who are a few crayons short of a box will continue to believe the content because “I saw it on Facebook.”

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