Facebook Ads May Approach $8.34 Billion By 2015

Social media advertising revenues may quadruple from $2.1 billion in 2010 to $8.3 billion in 2015, and Facebook would take the dominant share of that, according to a new study.

Social media advertising revenues may quadruple from $2.1 billion in 2010 to $8.3 billion in 2015, and Facebook would take the dominant share of that, according to a new study.

BAI/Kelsey forecasts a 31.6 percent compound annual growth rate of 31.6 percent for social media advertising revenues.

Currently, display ads predominate on social media, and BAI/Kelsey believes that spending on this format will rise from $2.1 billion in 2010 to $7.7 billion in 2015, for a compound annual growth rate of 30.4

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