Facebook Ads Growing In Influence

Though Facebook advertising may not always lead to direct sales, social ads still lead to sales through a variety of avenues. Eric Ludwig, the VP and general manager of Rosetta Stone's North America branch, spoke this morning at the AllFacebook Marketing Conference in New York about how companies can tap into the power of Facebook advertising.

Though Facebook advertising may not always lead to direct sales, social ads still lead to sales through a variety of avenues. Eric Ludwig, the VP and general manager of Rosetta Stone’s North America branch, spoke this morning at the AllFacebook Marketing Conference in New York about how companies can tap into the power of Facebook advertising.

Ludwig, Tuesday morning’s keynote speaker, surprised some people in attendance by saying that the mean time of an average Facebook fan is 25 days.

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