Facebook Ad Clickthroughs Peak On Saturdays

People click on Facebook ads more frequently on Saturdays than any other day of the week.

People click on Facebook ads more frequently on Saturdays than any other day of the week.

And Friday’s the second-most popular day for clickthroughs, according to TBG Global’s analysis of 66 billion ad impressions during the first quarter of this year.

However, there’s only a 12 percent difference between the busiest day and the slowest day, Monday.

This difference has to do with supply and demand along with how people’s usage of the site changes, TBG Digital Chief Executive Officer Simon Mansell explained to our peer blog Inside Facebook.

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