F8 Speculation: Facebook Messenger Chat Bots, Web Plugins for Businesses

Facebook’s F8 global developers conference is traditionally the source of major product announcements, and the early speculation prior to next week’s event is focused on Messenger.

Facebook’s F8 global developers conference is traditionally the source of major product announcements, and the early speculation prior to next week’s event is focused on Messenger.

Josh Constine and Steve O’Hear of TechCrunch obtained a presentation that Facebook shared with potential chat bot developers for Messenger, and they shared their findings.

Rather than creating them itself, Facebook is apparently providing developers with application-programming interfaces and other tools to build chat bots and live chat web plugins for use by businesses on Messenger.

According to Constine and O’Hear, the chat bots will respond to users’ messages to brands with what Facebook is calling Structured Messages, which will contain titles, images, descriptions, URLs and calls to action, similar to Messenger’s already existing integrations with Uber and KLM.

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