Everything Old Is Droog Again

What do you get when you take 5,135 household items from bankrupt companies, 14 leading designers, and one Dutch design juggernaut? Saved by droog, a project that is poised to take Milan by storm. Next week, during the Salone del Mobile, droog will debut a collection of 19 products born from reimagined surplus goods that the company harvested from liquidation auctions in Amsterdam. Drawing upon a cache of deadstock that included 448 wallets, 102 wooden spoons, 50 life preservers, and 14 dog baskets, droog matched designers with “raw material for creative re-interpretation.”

The finished products are still under wraps, but we have some sketchy details: Marian Bantjes inscribed an intricate message on a dining table and took to folding chairs with nail polish, Studio Makkink & Bey are embroidering headlines on handkerchiefs (take that, iPad), and Stefan Sagmeister stamped a fiscally responsible Sagmeisterism on the aforementioned wallets.

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