How Much Mobile Ad Spending Did Facebook Account For In 2013?
U.S. mobile ad spending is projected to reach nearly $9.6 billion in 2013, accounting for 22.5 percent of digital ad investments, up from 11.9 percent in 2012 and less than 3 percent in 2010, and Facebook was one of the primary drivers, according to the latest report from research outfit eMarketer.
U.S. mobile ad spending is projected to reach nearly $9.6 billion in 2013, accounting for 22.5 percent of digital ad investments, up from 11.9 percent in 2012 and less than 3 percent in 2010, and Facebook was one of the primary drivers, according to the latest report from research outfit eMarketer.
According to eMarketer, Facebook will become the second-largest digital ad seller in the U.S. in 2013, with 7.4 percent of digital ad dollars, or $3.17
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