Eater’s Redesign Is a Test For Vox Media’s Chorus Platform

Can CMS allow food brand to take the next step?

If you're heading to Eater and notice something a little different, it's because the nine-year-old website got a facelift on Monday.

The new look is the culmination of editorial improvements and hires—including Bloomberg's Ryan Sutton, Village Voice's Robert Sietsema, Saveur's Helen Rosner and editors in 27 cities—that the foodie brand has made since it became part of Vox Media eight months ago. "We have been building up our army in preparation for this relaunch," said Amanda Kludt, Eater's editor in chief.

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