Earth Justice Social Media Campaign

Social Media has provided non-profit and charity organizations a new way to spread awareness and advocate for social change.

Earth Justice, a non-profit public interest law firm dedicated to representing the environment, has launched a new social media campaign to protect endangered species.

The company’s tag line says all: “EARTHJUSTICE: Because the earth needs a good lawyer.” The slogan personifies the Earth in order to raise how the environment has little protection against an increasingly hedonistic society.