E-ink Now Offering New Screen For Signs and Other Mobile Displays

The above image is supposed to be an animated gif, and the animation shows off a new type of screen made by E-ink.

Taiwan based Sino Pac Bank and the Miramar department store are using E-ink’s SURF screen to promote their new credit card offer, and it’s not the usual E-ink screen that you might find on a eReader.

SURF stands for Segmented, Ultra-thin, Rugged and Flexible. Instead of individual pixels, SURF screens are divided into segments.