'Dumb Ways to Die' Does Halloween
On this Throwback Thursday, here’s a new campaign from the team behind one of our favorite PSA series: “Dumb Ways to Die.”
This one is interesting in that it’s not a standalone piece: it’s “interactive” in allowing users to make a Choose Your Own Adventure-style decision: trick or treat? Here’s the intro:
Tricks and treats below.
Here’s the trick:
And here’s the treat:
In summary: don’t throw eggs, because angry chickens will kill you. And don’t overdo it on the candy or other, hungrier trick or treaters will kill and eat you.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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