Does Twitter Need Some PR Help?

Rumors are circulating that Twitter has hired Edelman Group to manage its public relations. However, Sean Garrett has tweeted that they have not “hired a PR ‘agency of record'” – so what’s going on? Does Twitter need some PR help, or are they going it alone?

Both The Next Web and Ad Age reported late last week that Twitter had hired Edelman as its PR agency.

Ad Age reports that the work for Twitter would be run out of Edelman’s West Coast group, and would involve “media relations, social media and direct-to-consumer initiatives.”

It

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in