Does Anybody Really Care About Facebook's P.R. Fumble?

For more than 24 hours, journalists, flacks, and Google employees have been all in a tizzy over Facebook's supposedly dirty public relations move. Most people though, could care less about it.

For more than 24 hours, journalists, flacks, and Google employees have been all in a tizzy over Facebook’s supposedly dirty public relations move. Most people though, could care less about it.

For those who still aren’t aware of the story, we’ll provide a little bit of background. Facebook hired P.R. firm, Burson-Marsteller, to complete a whisper campaign about how Google was violating users’ privacy by scraping Facebook as part of one of their products: Social Circles (a product I’ve never even heard of).

Facebook and Burson-Marsteler supposedly violated public relations disclosure standards by contacting journalists without disclosing that Facebook was the company behind the campaign.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in