3 Ways to Not to Suck at Marketing

Many make marketing a full-time career and why do some do it so much better than others? How can you not suck at it so your business can thrive? Click here to read full post.

Ask 10 people what marketing means and you’re certain to get a dozen or more definitions. In some ways, marketing is like that famous Supreme Court speech by Supreme Court Justice Potter Stewart who, in 1964, knew he could not adequately define pornography but said, “I know it when I see it.”

So, if few agree on marketing’s definition, how then, do so many it, professionally, no less—a full-time endeavor—and why do some do it so much better than others? More important from your perspective, how can you do it better so your business can thrive no matter the textbook definition? There are some fundamentals everyone agrees on; here’s your How Not to Suck at Marketing Cheat Sheet:

1.

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