Disney Wants to Play Films on Any Device

NEW YORK A Disney initiative that could allow consumers access to movies on any device imaginable comes not to bury the DVD, but perhaps to prolong its relevancy.

Disney could demonstrate the new technology, code-named Keychest, in as little as two months, and it could be available to consumers next year, a studio insider said. Using cloud-computing concepts that could be coupled with physical products, consumers would pay one price for rights to a movie they could play on multiple devices, even simultaneously, if desired.

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