Digital Newsstand Zinio for Sale

Mobile reading platform founded 12 years ago

Digital magazine newsstand Zinio is putting itself up for sale, according to reports. The 12-year-old San Francisco-based firm has hired Montgomery & Co. and supposedly is seeking $50 million to $100 million.

Zinio helped many publishers post their titles to PCs and mobile devices for the first time, but there were drawbacks to its publishing platform. Magazines increasingly wanted to take advantage of tablets’ interactivity, and most Zinio editions were flat replicas of the printed page.

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