Digital And Direct Marketing Hiring: Up, Up, Up

Almost half of digital and direct marketers will be hiring this quarter, according to a new survey from Bernhart Associates. And only 26 percent of survey respondents are reporting hiring freezes, down from 45 percent last quarter.

The jobs that are in most demand include analytics, both online and offline, and Internet marketing.

“We’re seeing some newer job categories emerge,” added Jerry Bernhart, principal of Bernhart Associates Executive Search, which oversaw the research. “A couple of companies will be looking for senior-level social media strategists and online video experts.”

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