Digg Dialogg with Jim Lentz Was Toyota's Idea

As reported by WebNewser last week, Digg hosted a Digg Dialogg with Toyota Motor Sales U.S.A. president and chief operating officer Jim Lentz, which went live Tuesday night. And as reported by E.B. Boyd of sister blog BayNewser, the Digg Dialogg was actually Toyota’s idea as part of its campaign to combat the fallout from its recalls of 5.3 million vehicles for floor-mat issues that may lead to unintended acceleration and 2.3 million vehicles for sticking gas pedals.

Digg chief strategy officer Mike Maser told BayNewser:

Toyota is a smart organization.

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