Facebook CMO David Fischer Is Thinking Global
Facebook Chief Marketing Officer David Fischer is thinking global, saying at K8: Kenshoo Global Client Summit in Sausalito, Calif., Monday that as the social network’s user base increases in countries, ad revenue growth is rising in tandem.
Facebook Chief Marketing Officer David Fischer is thinking global, saying at K8: Kenshoo Global Client Summit in Sausalito, Calif., Monday that as the social network’s user base increases in countries, ad revenue growth is rising in tandem.
Sister blog Inside Facebook reported that Fischer highlighted Brazil, Indonesia, Japan, and Dubai as rapid growth markets, adding:
It’s incredibly exciting just to look around the world and see the growth that we’re having. The U.S. is obviously the largest market and the most powerful market for us, but as we go around the world, we see places like Brazil, which has just exploded in the past couple of years.
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