Dan Neil Shaves His Underchassis

Yesterday, in his recently launched LAT Magazine column, Dan Neil looked at the new Gillette M3Power razor. He notes:

Meanwhile, the great unspoken truth behind the razor wars is this: These larger, broader razors-with their chromium multiplicity of blades, lubricating strips and micro-vibrating handles-are over-engineered for the human face. They are, in fact, bound for more southerly ports of call.

Um, okay. Neil seems besotted with his new razor, and in fact, concludes the piece with this indelible image:

Considering the terrain these new razors can cope with, my face doesn’t present much of a challenge.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in