Cyber Monday 2018 Is the New Day to Beat in Ecommerce

At least in the U.S., where consumers spent a record $7.9 billion

U.S. consumers spent $7.9 billion online on Cyber Monday 2018, officially making it the new reigning champ of U.S. ecommerce and topping the 2017 record of $6.6 billion by more than 19 percent.

According to Adobe Analytics, Americans spent 95 million hours shopping online on Monday. That works out to about 20 minutes a person.

Adobe found that 2.2 billion Cyber Monday transactions came from cellphones, marking a year-over-year increase of 55.6 percent. And as was the case on Black Friday, it was the first Cyber Monday that more than 50 percent of sales were from mobile devices.

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