Let's All Try To Not Be 'Buzzfeedy'
Mark Duffy, better known as Copyranter, tweeted today that we was fired from Buzzfeed for not being “buzzfeedy” enough. Fellow journos and media hounds commiserated with him, noting that not being ‘buzzfeedy’ can be a good thing.
It’s hard not to respect the success of Buzzfeed, and I had always counted Copyranter’s posts among the best parts of the site, right along with Ben Smith’s news vertical. But what does being ‘buzzfeedy’ even mean? Not having enough pictures? Including only twenty gifs when the standard is 34? Do you have to hit certain targets in terms of being shared? That’s a lot of pressure.
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