Charity, Entertainment, Games and Cookies on This Week’s Top 20 Growing Facebook Pages

Haiti’s humanitarian crisis still held an influence over this week’s Top 20 Facebook Pages, as charities World Vision and Doctors Without Borders joined the top gainer, Chase’s Community Giving campaign, on the list.

Recently and soon-to-be released movies, popular TV shows, a couple Philippino politicians, cookies, candy and a few regulars rounded out the rest of the list, according to PageData for the week of January 18 to January 25.

Top Gainers This Week

Name Fans Gain↓ Gain, %
1. Chase Community Giving 2,024,073 +652,306 +47.55
2. Dear John 763,132 +276,686 +56.88
3. Muppets 411,163 +232,087 +129.60
4. Mafia Wars 6,853,747 +178,516 +2.67
5. Walmart 608,944 +172,456 +39.51
6. Jersey Shore 681,635 +160,311 +30.75
7. Official Avatar Movie 1,053,023 +151,797 +16.84
8. ♥ Jill Scott ♥ 369,687 +133,608 +56.59
9. Cadbury Creme Egg 492,273 +117,252 +31.27
10. Glee 1,254,804 +113,110 +9.91
11. Oreo 3,394,528 +103,741 +3.15
12. Facebook 6,903,346 +80,302 +1.18
13. Manny Villar 422,527 +75,776 +21.85
14. The Artifice 1,912,204 +74,297 +4.04
15. World Vision 174,349 +71,556 +69.61
16. FaceMoods 344,312 +70,820 +25.89
17. Doctors Without Borders/ Médecins Sans Frontières (MSF) 187,535 +68,255 +57.22
18. The Lovely Bones 201,240 +66,956 +49.86
19. Benigno “Noynoy” S. Aquino III 465,331 +66,164 +16.58
20. Lady Gaga 4,989,393 +66,016 +1.34

Chase’s Community Giving page was at the top of the list again this week as voting to award $5 million in charity based on Facebook and other venues closed on Friday.

Onto movies.

Dear John,” the chick flick starring Amanda Seyfried and Channing Tatum opens on February 5 came in second place; the movie’s campaign has been accompanied by an active Facebook presence, including ads and a Page that includes trailers, updates and special messages for Facebook fans from the stars.

Box office smash “Avatar” came in seventh place, its Facebook fan surge due probably mostly to its domination of the box office, but also to recent awards wins. “The Artifice,” which according to its Facebook page is more than just a film, came in fourteenth place while “The Lovely Bones” came in eighteenth, on the heels of awards for the movie’s star and good ticket sales.

The Muppets Studio Facebook page ranked third this week, likely due to a Facebook consolidation of unofficial pages, as the page surged with 230,000 new fans on January 22. Mafia Wars came in fourth, due in large part to its popularity, but also probably because Mafia Wars Bangkok was promoted last week, finally launching for selected players Friday. Next, in fifth place, was Wal-Mart, which likely also benefitted from consolidation on January 22, with 141,000 new fans, but also debuted a new commercial over the weekend.

Television shows were also popular this week, with “Jersey Shore” coming in sixth place thanks to a spike in fans Thursday preceding the show’s final episode Friday and a brouhaha surrounding the cast’s demands for more money per episode in Season 2. “Glee,” which won a Golden Globe and was consequently featured in a Fox congratulatory commercial, came in tenth.

Musician Jill Scott came in at number 8, followed at number 9 by English chocolatier Cadbury Crème Egg’s page, a rise in fans likely attributable to its recent acquisition by the American conglomerate Kraft Foods for $19 billion (although there was also a January 22 surge of 84,000, probably consolidation of unofficial pages). Oreo rolled in at the eleven spot, probably having a lot to do with a promotion giving away free cookies.

Philippine presidential frontrunners Manny Villar (thirteenth) and Benigno “Noynoy” S. Aquino III (nineteenth) were on this week’s top 20 again. Reports indicate that the race to the May 10 election is heating up.

Number 15 was World Vision, a Christian charity that’s been plugging its work in Haiti on Facebook, a likely contributor to growth. Doctors Without Borders, number 17, is another charity that’s been posting about its work in Haiti during the past few weeks.

FaceMoods, an app with glorified emoticons, debuted new features on Wednesday and that might explain some of its growth, landing at sixteenth this week. Finally, perennial favorites Facebook, at number 12, and Lady Gaga, at 20, were also on this week’s list.