CBS Dials Up iPhone App for Harper's Island Debut

CBS is turning to the iPhone crowd to drum up interest in its upcoming murder mystery series Harper’s Island.

The network has released a branded Harper’s Island application within the Apple App Store which can be downloaded for free by both iPhone and iTouch users. The application, created by the digital agency TAXI New York, features background information and clips from the show, which premieres Apr. 9.

CBS has made digital platforms a core part of the Harper’s experience.

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