Car and Driver Partners with Car Town Facebook Game

Monthly contest winners will have the opportunity to be featured in Car and Driver magazine, as well as on the magazine’s website and social-media channels. In addition to featuring the Car and Driver 10Best winners, there will be Car Town News updates in the magazine which will highlight the latest features and hints and tips from the game.

Published by Hearst Magazines, Car and Driver, the world’s largest automotive magazine, has just partnered up with Cie Games’ Car Town Facebook game, the #1 automotive social game. The integrated partnership kicks off this week and extends into 2012.

Car Town’s millions of active users will see new-car releases and announcements presented in the form of a Car and Driver magazine cover, just as when the vehicles’ real-world counterparts are reviewed by the magazine editors.

“We’re very excited to partner with Car Town to bring our expert reviews and content into the social-game arena,” said Rob Houghtlin, Publisher/Chief Revenue Officer of Car and Driver and Road & Track.

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