Hearst’s Car and Driver is using the New York International Auto Show as springboard for its first podcast. The Car and Driver Podcast will offer daily episodes while the auto show continues, then switch to a weekly format.
“This is exciting because we will provide our avid fan base a new and exciting way to engage with us,” said Car and Driver editor Eddie Alterman, in a statement. “We’ll provide information and insights they can’t get elsewhere, and use this medium as a chance to get closer to the people who have supported Car and Driver for so many years.”
The
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in