BuzzFeed Listicles Start to Pop in Video

Also, Halloween pranks rule

A few months ago, we asked the question, "Can the BuzzFeed listicle model translate to video?"—given its lack of user control and interruptive pre-roll ads. Well, it looks like BuzzFeed, with the help of viral video expert Ze Frank, is onto something. 

The Web publisher's Things You Do Online That'd Be Creepy In Real Life took the top spot last week on VideoWatch's YouTube content ranking, as powered by VidIQ. The list, which features a guy publicly liking things and following people—literally—generated over 3 million views last week after quietly debuting the week prior.

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