Somehow we missed this yesterday:
Newsstand sales are generally viewed as a measure of a mag’s heat, as well as a sign of whether an editor is bringing in new readers.
Vanity Fair’s average newsstand sale tumbled a steep 22.5% from an especially strong series of issues a year earlier. The mag’s total circ fell 5.4%, to 1.1 million.
Anyone want to tell us which issues did the worst? Or should we speculate? fishbowlNY@mediabistro.com
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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