BusinessWeek: More blogs, less ads
Two pieces of interesting, semi-complementary news from BusinessWeek: blogs are up, and ad pages are down. First, blogs: they’ve launched another one to their already impressive roster — the “Working Parents” blog, which add to existing blogs like Auto Beat, Blogspotting, and Fine on Media for a total of twelve. Yes. Twelve.
In print, however, they’ve posted an 18.8% decline in ad pages for the fourth quarter and a 12.8% decline for the year. (Former BW staffer Gary Weiss posted same to
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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